ABOUT US

At National Food Company, consumer delight is at the core of our business functions. Our aim is to bring joy to the lives of our valued customers, shoppers and consumers. We believe in the principle of Healthy Eating and Healthy Living. We strive to bring to you products that are of the highest quality and international standards. We are an ISO 22000:2005 certified company (which is inclusive of ISO 9001:2008 certification & HACCP compliance).

We understand the diverse needs of people belonging to different age groups, cultural backgrounds and ethnicities and aspire to fulfill them through our wide range of products. Quality, taste and innovation are the three basic principles which we follow at the production stage. Availability, ease of usage and befitting value are the strategies which we conform to at the market level.

As a brand “Al Arabia” denotes Creativity and Healthy Eating. Our brand message ‘Create delicious meals’ is what best describes our products, as it empowers our customers to be creative in preparing meals that will be appreciated and loved at their dinner tables. We encourage our customers to eat healthy and work out their way to a prosperous and better lifestyle.

Al Arabia has an extensive range of frozen food products such as nuggets, burgers, kebabs, samosa’s, green vegetables and more, all of which is made from top quality raw materials and is packed with the utmost care.

International, also one of our popular brands is known for its good quality products at a reasonable price point. Our product portfolio includes tender chicken breast, tapioca, mince meat, burgers etc.

We commit ourselves towards building a forward thinking and diversified organization aiming to maximize the stakeholder value by continuously enhancing our business performance, delivering healthy financial results and achieving sustainable growth.

Our ultimate ambition is to become a household name across the Middle East and to be an imperative part of the joyful moments of our cherished customers. We will keep working hard and our undying passion for excellence will always drive us to deliver best quality products on a consistent basis

VISION:

“Our vision is to be the Region’s premier Processed Food Products company. At NFC we want to be one of the region’s best – Employer, Processed Food producer and supplier, Business partner, Investment and Consumer friendly brand.”

MISSION:

“Producing good quality Processed Foods in a hygienic environment; with innovative techniques and effective management style, and be available to the consumers at a reasonable price; within the shortest period of time, and ensure that these is a constant and never ending improvement in all our endeavors to satisfy the investors, consumers and the co-workers”

CORE VALUES

Commitment to customers (i.e. Dedication and assurance with which we serve our customers)
We believe in building and maintaining long term customer relations based on trust and commitment, exceeding customer expectations by providing the highest in quality, value and services and forming mutually beneficial business relationships with our customers to help them achieve growth and profitability.

Integrity (i.e. Never acting outside the law, being honest and fair)
We are committed to follow the highest standards of ethics and moral values in all our transactions. We believe in doing the right things to the best of our capabilities and as per the law of the country.

Innovation (i.e. Incremental and revolutionary changes in our thoughts, products and processes)
We always seek to improve the quality of our products, services and work practices by continuously challenging the status quo in every aspect of our business. We believe in setting our benchmarks to the highest standards.

Performance (i.e. Achieving the assigned tasks/objectives within the set guidelines)
We are a performance driven organization with such work environment where all employees are inspired to be the best they can be. We emphasize on delivering results on all assigned targets while continuously trying to surpass expectations. We are never content with our achievements and always aim for higher benchmarks.

Teamwork (i.e. Respecting individual and cultural differences, collaboration, coaching and building morale)
We are a truly multicultural team and have built a very healthy and conducive work environment. We solicit interpersonal business relations based on mutual respect, trust and support of each other’s initiatives with only the best interest of the company in mind.

Accountability (i.e. Accepting responsibility for activities and disclosing the results in a transparent manner)
We believe in taking complete ownership of the assigned task and responsibilities, utilizing the resources to the optimum and completing the task within agreed timeline. In the event of non-achievement or partial achievement against plan, we accept failures with a positive spirit and take corrective measures and ensure the assigned task is successfully completed.

BUSINESS HEAD’S MESSAGE

Hello Everyone,

A warm welcome and thank you for visiting the website of National Food Company. This is designed to provide a comprehensive and in-depth understanding of our Company, reflecting the pride, we as National Food Company have in our product offering, continuing growth and consumer / customer delight. It conveys our sense of duty to deliver a worthy processed meat and vegetable product portfolio to bring people together to ‘Create Delicious Meals’ and cherish moments of happiness.

National Food Company is in the business of further processed frozen food category and has been serving the people of Qatar for more than two decades. By effectuating some major changes in organizational set-up and its functioning, in recent past, we have achieved great results and our aspirations keep rising with each milestone achieved. Quality, integrity, reliability, timeliness and transparency are the traits which are embedded in all our business functions and process.

Our future is evolving. Yet, amidst all this change, one thing has remained constant, our endeavor to deliver a worthy product offering, which is suitable to your lifestyle and cooking needs. We are dedicated to creating remarkable results in our product ideation and quality standards in order to take Qatar’s processed meat industry to the next level.

Our focus has been to challenge the status quo, working proactively with key stakeholders to find the best solutions and applications to assure sustainable, long-term relationships with all related parties.

Change is a constant, but so is dedication to making a difference.

Shadab Khan

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